Pabellón M - 1102 Benito Juárez Ave. - 5th Floor

Pabellón M - 1102 Benito Juárez Ave. - 5th Floor

THE PLATFORM BOOSTING THE

COMPETITIVENESS
INNOVATION
PROFESSIONALIZATION
COMMUNICATION

OF THE TOURISM INDUSTRY IN NUEVO LEÓN

INICIATIATIVES FOR COVID-19

Created to add value to our Industry and our members

#DisfrutaPronto Program

A collective effort to encourage the pre-purchase with a discount of tourism experiences in our destination that can be enjoyed when this contingency has passed, through the Pasaporte Nuevo León Extraordinario App.

Weekly Report "Tourism Industry facing COVID-19"

Report to keep abreast of news, reports and relevant information to be informed of what is happening in our Industry and make better decisions.

PROACTIVE Talks

Valuable content for tourism companies to implement during this contingency, taught by our members and allies. First edition with great acceptance and will be broadcast on Fridays.

CLUSTER MEMBERS

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Message from Juan Carlos Zuazua, President of the Board of Directors

Welcome to the official website of the Tourism Cluster of Nuevo León, here you can find information about our objectives, goals and ongoing projects. We promise to always work to be the platform to boost the competitiveness of the Tourism Industry of our state.

Recognizing ourselves as a pioneer agency in Mexico, for our governance model, we present and promote a new way of working every day, which allows us to group companies that share challenges and winning strategies for the industry.

In this sense, it is very important to share with you the axes that underpin our vision and thus focus our capacities on strengthening, uniting and promoting the entire value chain, as well as being the reference of union between Government, Academy and Companies, to promote together the strategies that lead us to be a more competitive, better coordinated and more attractive destination for our visitors.

I invite you to be part of the positive change for all, and bet on tourism as an engine of development. In this very competitive world, the only way to success is unity and collaboration.

TRIPLE HELIX MODEL

Triple Hélice

We encourage the entire value chain participation to increase our capacity for innovation.

PROJECTS

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APP PASAPORTE NLE

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CED: CERTIFIED EVENT DESIGN

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LUZTOPÍA

MISSION

Promote and execute actions for the development of proposals, programs and sustainable management models that boost the competitiveness and innovation of the tourism industry in Nuevo León.

2019-2021 VISION

Transform Monterrey into an international reference,by empowering and developing a competitive Industry throughout the Tourism’s value chain.

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Distinctive that recognizes the work of a Clusterin achieving excellence in its management.Upon reaching this certification, the Tourism Clusterguarantees an internal management alignedwith world-class parameters and guidelines.We are the only Tourism Cluster in Latin America with this distinctive.